An overview of the online gambling market in the world’s top 10 gambling countries according to annual revenue in 2023.
The online gambling market worldwide is experiencing significant growth due to changing customer preferences and favorable market trends. In 2023, the revenue was USD 89.4 billion. The average revenue per user is $470. There are more than 192 million users worldwide. This type of leisure activity is becoming increasingly popular among customers who appreciate the convenience and accessibility of the platforms. Online gambling offers the opportunity to enjoy excitement at any time without leaving the house. The variety of games and betting options satisfy the diverse preferences of customers and attract a wide range of players.
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Spain
- Online Gambling market revenue in 2023: USD 1.78 billion.
- Average revenue per user: USD 580.
- Users:1 million.
- Percentage of Online Gambling players of the total population: 6,4%.
- Gambling / betting offers for Spain: https://offers.help
Spain has seen an increase in the popularity of online gambling sports betting. This activity has become the main occupation for Spaniards, generating significant profits for the sector. At the same time, online casinos are growing in popularity, offering a wide range of games including poker, roulette, blackjack, and slots, and providing customers with an exciting gaming experience.
One of the factors contributing to the growth of the market in Spain is the country’s established gambling culture. Spain has a long history with a tradition of national lotteries and a strong presence of land-based casinos. This cultural acceptance has led to a favorable environment for online gambling, as Spaniards are more open to trying new forms of their favorite entertainment.
Spain has seen a steady economic upturn in recent years, which has led to an increase in income for a significant number of citizens.
Mexico
- Online Gambling market revenue in 2023: USD 2.4 billion.
- Average revenue per user: USD 331.
- Users:2 million.
- Percentage of Online Gambling players of the total population: 5,6%.
- Gambling / betting offers for Mexico: https://offers.help
The growing market in Mexico has seen a rise in the popularity of innovative gambling entertainment products. Virtual reality, sports betting, and online casinos are attracting more and more participants, enhancing the gaming experience. Integration of social features such as multiplayer games and chat rooms are satisfying audience needs in social interaction during gambling entertainment.
The online gambling market in Mexico is growing rapidly due to its rich gambling heritage and cultural traditions.
India
- Online Gambling market revenue in 2023: USD 2.52 billion.
- Average revenue per user: USD 237.
- Users:3 million.
- Percentage of Online Gambling players of the total population: 0,7%.
- Gambling / betting offers for India: https://offers.help
India has seen an increase in interest in online gambling, especially sports betting. Fans of cricket and other sports are actively betting on their favorites, including football and kabaddi. Online casinos are also becoming popular in the country, offering a wide range of games such as roulette, slots, and blackjack.
Despite the challenging regulatory environment, the market continues to grow, driven by India’s large population, rising disposable income, and increasing Internet penetration.
Italy
- Online Gambling market revenue in 2023: USD 2.91 billion.
- Average revenue per user: USD 890.
- Users:3 million.
- Percentage of Online Gambling players of the total population: 5,5%.
- Gambling / betting offers for Italy: https://offers.help
The Italian online gambling market has seen an increasing interest in sports betting. Football holds a special place in the hearts of Italians, so the demand for sports betting is growing rapidly. At the same time, online casino games are growing in popularity. Italians’ love for traditional gambling games such as blackjack, roulette, and slot machines is steadily strengthening this market segment. However, live dealer games are attracting particular attention, allowing players to interact with real dealers via video streaming and greatly enhancing the overall online casino experience.
In Italy, the industry is thriving due to strict licensing requirements and regulations to ensure fairness and honesty in the conduct of gambling. The country’s economy is stable, allowing residents to have sufficient income to spend on various entertainment options. Secure online payment methods also contribute to the development of the market, providing customers with confidence when making financial transactions via the Internet.
Canada
- Online Gambling market revenue in 2023: USD 3.69 billion.
- Average revenue per user: USD 152.
- Users:3 million.
- Percentage of Online Gambling players of the total population: 62,6%.
- Gambling / betting offers for Canada: https://offers.help
In Canada, sports betting has become increasingly popular. Residents of this country have always shown a passion for sports, and the ability to place online bets on their favorite athletes and teams has added a new degree of excitement to watching sporting events. Although online gambling is legal in Canada, each province has its requirements and regulations for obtaining a license. It is interesting to note that Canada has the highest prevalence of gambling.
France
- Online Gambling market revenue in 2023: USD 3.79 billion.
- Average revenue per user: USD 480.
- Users:9 million.
- Percentage of Online Gambling players of the total population:2%.
- Gambling / betting offers for France: https://offers.help
The favorable environment for the development of the online gambling market in France has been created by the growing popularity of sports betting and online casino games, a strict regulatory framework, and positive macroeconomic factors. The market is expected to continue to expand in the coming years as technology continues to evolve and consumer behavior changes.
Germany
- Online Gambling market revenue in 2023: USD 5.11 billion.
- Average revenue per user: USD 560.
- Users:2 million.
- Percentage of Online Gambling players of the total population: 11%.
- Gambling / betting offers for Germany: https://offers.help
The online gambling market in Germany has experienced significant growth owing to customer preferences, market trends, local characteristics, and major macroeconomic factors. The convenience of online platforms, variety of games and betting options, and integration of advanced technologies have attracted more customers. The strong economy, well-developed internet infrastructure, and stringent regulations have created a favorable environment for the market to flourish. In addition, the growing digital economy, growing acceptance of online transactions, and popularity of cyber and virtual sports have further contributed to the market expansion.
Australia
- Online Gambling market revenue in 2023: USD 9.19 billion.
- Average revenue per user: USD 1570.
- Users:9 million.
- Percentage of Online Gambling players of the total population: 22,2%.
- Gambling / betting offers for Australia: https://offers.help
Gambling has become a popular pastime in Australia, as locals enjoy betting on sports. This passion for sports leads to an active demand for betting opportunities. Online platforms make the betting process as convenient as possible, allowing customers to make their predictions with just a few mouse clicks. This approach is further fuelling the growth of the market. The Australian gambling industry is strictly controlled and regulated, which plays an important role in the development of the industry. Laws and regulations are strictly enforced to ensure safety and fairness in operations. In addition, the government has introduced consumer protection measures to prevent gambling addiction and ensure responsible gambling practices.
UK
- Online Gambling market revenue in 2023: USD 12.83 billion.
- Average revenue per user: USD 600.
- Users:3 million.
- Percentage of Online Gambling players of the total population: 32,4%.
- Gambling / betting offers for the UK: https://offers.help
With the advancement in technology and the increasing sophistication of mobile platforms, more and more people are turning to gambling on their devices such as smartphones and tablets. The market has seen an increase in the popularity of games with live dealers, which provide an interactive experience and the ability to communicate with real people in real-time. This trend is driven by players’ desire for a more authentic casino experience, which is now available via online gambling platforms. This trend is predicted to continue as technology is always developing.
The Gambling Commission, the regulatory body, has introduced strict regulations to protect consumers and prevent illegal activities. This has instilled confidence in players and fuelled the growth of the market.
USA
- Online Gambling market revenue in 2023: USD 19.14 billion.
- Average revenue per user: USD 346.
- Users:3 million.
- Percentage of Online Gambling players of the total population: 19,2%.
- Gambling / betting offers for the USA: https://offers.help
Several US states have legalized online gambling, causing increased competition and a wider range of games. As a result, customer experience has been improved. One of the current trends in the market is the increasing use of cryptocurrencies for transactions. Customers are allowed to make deposits and withdrawals anonymously and securely, bypassing traditional banking methods. This trend has been driven by the growing acceptance of cryptocurrencies in society and the desire for faster and safer financial transactions.
A strong economy and high levels of disposable income have fuelled increased consumer spending on leisure activities. In addition, the COVID-19 pandemic and associated lockdowns and social distancing measures have further accelerated the shift to online gambling as people seek entertainment options available from home. These factors have created a favorable market environment for the growth of the industry in the US.