Reels are short videos on the Instagram social network, which has a monthly audience of 2.23 billion users as of 2024. 169 million of them are Americans.
Reels are a perfect source of traffic for the OnlyFans vertical. All you need is to understand the algorithms of short videos. In this article, we’ll show you how to work with Instagram Reels using Face Swap, talk about posting rules, and show you a case of receiving $1,054 in 2 months.
Choosing an Offer and Getting Started
If you don’t have your own OnlyFans model, let’s go and choose one on OnlyTraffic, as it’s the only OnlyFans affiliate with cool functionality on the market.
Since we are going to work via Face Swap, it is important to choose the model’s appearance correctly so that the neural network can “replace” the face without visual defects. The model on the source video must have a similar appearance as the model that we will use for replacement. For example, a blonde with a bob and tattoos in the second photo will not work, as it will be impossible to find a reel with a similar girl, unlike the model in the first photo.
The second important criterion when choosing an offer is the spam of the model’s page on OnlyFans with SFS posts. If there are a lot of such posts in her profile, it is not worth driving traffic to her at the moment, as fans will simply not subscribe to the page. This means that it will be more difficult to earn money.
It is also important to choose a profile with good message handling by chatters. It depends on the chatters how much you will eventually earn on rev-share since they are the ones who communicate with members and sell them content. For this purpose, there is a function to check the latest messages, so that you can independently verify the quality of their work:
You should also pay attention to how fans respond to the welcome message, how quickly they do it, and whether there is no traffic driving to a paid page or other model profiles from the agency. Otherwise, you can just lose traffic and get nothing for it.
In the end, we have chosen 5 offers, created campaigns for them and now we need to prepare for the traffic drive.
Setting up Instagram accounts
To get started, you will need a regular Android or iOS device, set the language to English and the USA region to avoid getting reels in the recommendations of Latin America. Create 5-7 accounts linked to different emails. In this case, do not specify the phone, in case you need to restore access or solve some problem. If you have the required knowledge, it is better to register accounts using anti-detect and proxy.
Then leave the new accounts for 2-3 weeks and start tracking them. You can also buy ready-made accounts if you don’t want to farm your own.
Instagram account registration
Now we need to arrange the accounts. Here everything is simple: no hints of adult or OnlyFans content, flirting, and other things. Then we move the account to business and choose the type – creator.
Make Beacon, Linktree, AllMyLinks, or direct redirect. There are a lot of ways, but in this case we use Beacon as there we can add many accounts for free:
Content Preparation
We start by finding Instagram accounts of affiliates who drive traffic to OnlyFans, or we can take videos directly from the TikTok accounts of models. To find such videos, you can go here, put likes, and watch all Reels, and after that your recommendation feed will be filled with similar videos. Then you need to choose those who are similar in appearance to your model.
Now let’s move on to preparing the video for uploading:
- Download all photos and videos of the model;
- Make a face swap on Face Swap;
- Run the obtained photos and videos through the neural network to improve the quality.
The higher the quality of content, the better reach you will get from Instagram. From our experience, the combination of Face Swap and neural networks for improvement gives 30% more coverage.
While the accounts are still in the waiting phase, we prepare new content this way: 90 photos for the carousel format, and 30 reels for one account. For 5 models we get 500 photos and 150 reels.
Posting Rules
Don’t bother about the video: often the face floats a bit from Face Swap – there’s nothing wrong with that. It even has a positive effect on reach because people re-watch such videos and it pushes them into recommendations.
You should post every day at the US peak times. Hashtags have almost no effect on the result, but long descriptions can have a positive effect on reach.
Account promotion
This case is about playing the long game. Accounts need to be developed and promoted in order for them to gain reach and activity under posts. Without buying advertising at the start, posts will collect 10-20 views. Advertising can be bought in chat rooms, or on special sites like Gigsocial.
Also do not forget about vigilance, as there is a lot of scam and you need to be careful. Check the screenshots for splices, or even ask for a video screenshot. Do not immediately agree to the offered price, negotiate for a test. Sometimes sellers of services agree to decrease the price by 2-3 times.
Buy advertising from accounts with an audience consisting of more than 70% US users:
Advertising in Reels and profile tagging worked poorly and brought practically no results. Users just swipe it and don’t go to the profile. The best thing is to have ads in other models’ stories, or marks under photos/carousels.
The main task is to gain organic activity in the account, then Instagram will give you its coverage. The most important thing is that the account doesn’t go to Latin America, it’s very hard to get out of it back to the US.
Insta algorithms
Carousels with multiple photos and regular photos with long descriptions that don’t have a hint of adult content work the best. Also, the first time you may receive complaints to your account, so check in the settings account visibility and strikes from the social network. If a photo or video receives a complaint for sexual content, delete it within 24 hours. Then the account won’t get banned and there won’t be a shadowban on it.
Case: $1,000 in 2 months from scratch
All that we told above brought us about a million video views in Reels:
Of course, there is a bit of luck involved when working with Instagram, we are definitely lucky in that sense:
All these views and reach brought us 1,625 clicks, 210 fans who spent $4,217 on the model’s profile, and a rev-share profit of $1,054:
Conclusion
As the case study showed, Instagram Reels are a great source of traffic for OnlyFans, and while the Face Swap bundle is still working, we advise you to try driving traffic too. To choose an offer on OnlyTraffic and get good advice – contact our manager.