HELL Partners Affiliate Program Overview

Registration

To create an account with HELL Partners, go to the main page and click “Get Started.” Complete the account information: Affiliate Name, E-mail, Select country, Contact method, Traffic Source, Preferred Language, Affiliate manager name if applicable, and Phone number. Then enter your login details in the Login Details section: Username, Password, and Confirm password. Accept the agreement terms, complete the captcha, and click REGISTER.

Once the form is submitted, the registration is sent for moderation. A confirmation will be sent to the specified E-mail. Once approved, you will receive full access to the dashboard and promo materials.

A manager will contact you to discuss and approve the terms.

Available Offers

HELL Partners is the direct advertiser for four in-house brands:

The brands operate in the Casino & Sportsbook vertical and are focused on high conversion rates for affiliate traffic.

Affiliate Link

It is best to delegate affiliate link creation throughout the entire process to your manager. The manager will set up the Marketing Source, attach the required parameters, and generate a ready-to-launch traffic link.

Once the manager has created a Marketing Source, the affiliate can configure the affiliate link independently. To do this, go to the “Media Gallery” section. Select a brand and click Search.

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It is important to select the correct Marketing Source, as RevShare and CPA terms and accruals will be linked to it. You can also select the required landing page here.

GEOs to Watch

• 20+ GEOs across Tiers 1–3

Accepted Traffic

• Accepted: ASO, Email, Facebook Ads, In-App, Influencer, Native Ads, PPC, Push, SEO, and
• Brand traffic is also allowed.

Statistics

The Reports section in Hell Partners is a full-scale analytics hub for the affiliate program. It provides detailed reports by day and month, country, brand, traffic source, earnings (including CPA audits), customers and deposits, media placements, GEO targeting, landing pages, pixels, and payouts.

For added convenience, statistics are segmented by marketing sources and groups, with separate reports for products and chargebacks. This enables in-depth traffic performance analysis and financial control.

The Dashboard is a convenient summary panel that displays key metrics at a glance: CTR, registrations, first deposits, and net revenue. You can quickly switch between periods (day / week / month / custom). The right side shows current earnings, balance, the number of active media assets, and your personal manager’s contact details. A chart tracks CTR trends for the last 7 days.

Postback Setup

To connect a postback, send your Postback URL to your affiliate manager.

• Events: Registration, First Deposit (FD), Any Deposit
• Link parameters:
  • {subid} — Click ID
  • {dynamic} / {dynamic2} — custom data (source, webmaster, media buyer)
  • {cparayout} — static payout (dynamic payout is not supported)
• Returned parameters: MS_ID, Customer_ID, Dynamic, Dynamic2, TID, Country, Deposit Sum (EUR)

Payouts

• Hold: 1 month
• Payouts: individually agreed upon with the affiliate;
• Minimum amount: $100

Payment services

• Crypto Wallets
• Skrill
• Neteller
• Wire Transfer

Technical Support and Social Media

Technical support contacts:

• Telegram: https://telegram.me/hellpartners_affiliates

Social media

• Telegram: https://telegram.me/hellpartners0
• Instagram: https://www.instagram.com/hell_partners?igsh=NmZzbGw0NG1zdHQx&utm_source=qr
• LinkedIn: https://www.linkedin.com/company/hellpartnersofficial/

Summary

HELL Partners provides affiliates with direct access to its proprietary iGaming brands, broad GEO coverage, and flexible partnership terms tailored to the specifics of each traffic source.

Partnership terms are discussed individually with a personal manager based on the selected direction.