Big Betty Partners is an iGaming affiliate programme launched in 2021. Its marketing portfolio includes seven casino and bookmaker brands. It operates on a RevShare, CPA, and Hybrid model.

Special Features:

7 brands in the marketing portfolio;
Reg2Dep: SEO/PPC: 20–60%, Facebook/ASO: 30–50%, In-app: 15–30%;
High payouts: PPC: €300–700, Facebook (in-app and ASO): €100–250, SEO: €100–600;
Dashboard with real-time statistics;
Personal manager;
Regular participation in major conferences (SiGMA, SBC Summit, iGB Live, iGB Affiliate);
Sub-affiliate commission: from 2.5%
No negative balance carryover.

Big Betty Partners affiliate program overview

Registration

On the Big Betty Partners website, click on the ‘Become a Partner’ button. Fill in the required fields of the registration form: Email, Company, Full name, Social Contact, Password, Show password, Traffic Sources, Main GEOs.

Once you have filled in all the fields, click ‘Sign Up’ to complete the registration.

You will receive an email with your personal manager’s contact details and two simple questions to activate your account. Send your answers to the manager.

The manager will respond promptly within 10-20 minutes.

Available offers

The marketing portfolio includes 7 brands: Bethall, Poolbit, Spinybet, and Joebit logo. All projects can be viewed on the official website: https://bigbetty.io/brands/index.html.

Campaign creation

To create an advertising link, go to the ‘My campaigns’ page and click ‘Create New Campaign’.

In the form that opens, enter the name of the campaign, select the brand, and the commission assigned to you by the manager. Click ‘Next’.

In the next step, select the traffic source and landing page, and click ‘Next’.

Next, to complete the campaign creation, click ‘Finish’.

A page with detailed information and created advertising links will open. You can edit the campaign by clicking on Edit or go to the statistics for this creative by clicking on Report.

To make a new creative, click on ‘Add Promo’ within any campaign or on the general campaign page.

Which GEOs to pay attention to

Tier-1

What traffic is accepted

Main permitted sources: SEO, PPC, influencers, email newsletters, and Facebook.
Other sources are considered on a case-by-case basis.
Branded traffic is discussed on a case-by-case basis.

Statistics

The Big Betty Partners affiliate program provides detailed traffic statistics – 8 filters and 9 parameters. To view detailed information on traffic and conversions, open the Reports menu item and go to the Statistics page.

Filters: brands, strategies, campaign IDs, promotion IDs, promo codes, dynamic player tags (include, exclude)
Statistics parameters: visits, registrations, number of FTDs, FTD amount, number of deposits, deposit amount, number of payouts, payout amount, casino NGR, partner revenue.
Groupings: Brand, Campaign, Period, Strategy, Promotion, Player, Player country, Tag: click_id, Tag: clickid, Tag: source, Tag: visit_id.

The Dashboard page shows your total balance and summary statistics.