From India to Belarus: Where to Find Cheap Traffic in Telegram Ads — International and CIS GEOs, Backed by Live Metrics

Telegram Ads has expanded beyond Russia — and that changes the math for media buying teams. International accounts now provide access to 20+ global GEOs with CPMs starting at €0.03, while the CIS remains an underrated market with an engaged audience and low competition. Let’s break down both directions using real data from ad accounts.

Part 1. International Accounts: Global Traffic Without TON and Fragment

From RF GEOs to International Traffic

Euro accounts in Telegram Ads existed before, but for a long time Russia remained the only available GEO. For most affiliate teams working with international (non-RU) traffic, that made the tool irrelevant — they kept working through TON accounts instead. Now the situation has changed: the platform has opened access to international GEOs, along with formats and features that weren’t available in the TON account.

The new accounts support all current ad formats: text, images, video. All targeting types are supported — Users, Channels, Search, and Bots. The key difference from TON: you can drive traffic to websites and any external links, not just Telegram channels. A separate account is created for each GEO, giving you flexibility to test multiple markets in parallel.

We at eProfit.me were among the first to work with the new international GEOs in Telegram Ads — and in this piece we’re sharing real data from our own accounts: ad delivery stats, minimum CPMs by country, and observations on launch economics. The following breakdown is built on these numbers.

TON Account vs. International Account

Opening an account costs from €500, with a minimum top-up of €150.

Available GEOs and Minimum CPMs

Real Campaign Results: 11 GEOs on Live Data

Below are real launches across 11 GEOs, run through eProfit.me accounts.

Mexico

Brazil

India

Indonesia

Colombia

Nigeria

Chile

UAE, Qatar, Iraq, Saudi Arabia

New GEOs: Keeping a Finger on the Pulse

In May 2026, Telegram Ads opened access to another wave of GEOs — mostly Asian and African markets. Most of them are only just starting to be tapped by advertisers: competition is minimal, bids are low, and the platform’s algorithms haven’t had a chance to overheat yet. For teams that get in first, this is a direct opportunity to secure cheap traffic before the market saturates.

Malaysia

• Population: ~36.3 million
• Channels in the country: 116,957
• Channel subscribers: 625,346,983
• Main languages: Malay, Chinese (Mandarin and dialects), Tamil

Top channel categories:

• Economics and finance — 32.65%
• Cryptocurrency — 28.48%
• Betting and casino — 7.80%
• Business — 5.61%
• Education — 4.85%

Categories advertised most often on Telegram:

• Cryptocurrency — 43.7%
• Economics and finance — 38.2%
• Betting and casino — 10.6%

Egypt

• Population: ~119.7 million
• Channels in the country: 77,017
• Channel subscribers: 195,957,160
• Main languages: Arabic (Egyptian dialect), Saidi Arabic, Nubian

Top channel categories:

• Beauty — 33.72%
• Business — 15.28%
• Education — 8.58%
• Economics and finance — 7.35%
• Home and architecture — 6.72%

Categories advertised most often on Telegram:

• Beauty — 34.5%
• Business — 16.2%
• Economics and finance — 10.6%

Vietnam

• Population: ~102.17 million
• Channels in the country: 41,467
• Channel subscribers: 268,819,456
• Main languages: Vietnamese, Khmer, Chinese dialects

Top channel categories:

• Betting and casino — 31.67%
• Erotica — 18.30%
• Cryptocurrency — 13.12%
• Economics and finance — 6.86%
• Gaming — 5.64%

Categories advertised most often on Telegram:

• Betting and casino — 46.6%
• Cryptocurrency — 16.0%
• Erotica — 8.9%

Israel

• Population: ~10.3 million
• Channels in the country: 18,831
• Channel subscribers: 310,482,932
• Main languages: Hebrew, Arabic, Russian

Top channel categories:

• News and media — 25.85%
• Politics — 10.96%
• Religion — 8.79%
• Erotica — 6.26%
• Sports — 5.75%

Categories advertised most often on Telegram:

• News and media — 26.0%
• Politics — 11.2%
• Economics and finance — 7.5%

Thailand

• Population: ~71.56 million
• Channels in the country: 8,352
• Channel subscribers: 67,798,401
• Main languages: Thai, Lao, Chinese dialects

Top channel categories:

• Betting and casino — 73.79%
• Erotica — 11.21%
• Movies — 2.70%
• Gaming — 1.31%
• Economics and finance — 1.28%

Categories advertised most often on Telegram:

• Betting and casino — 82.9%
• Erotica — 7.8%
• Other — 1.7%

Philippines

• Population: ~117.7 million
• Channels in the country: 10,655
• Channel subscribers: 83,623,631
• Main languages: Filipino (Tagalog), Cebuano, Ilocano

Top channel categories:

• Erotica — 36.55%
• Betting and casino — 18.33%
• Business — 8.90%
• Gaming — 4.63%
• Movies — 4.48%

Categories advertised most often on Telegram:

• Betting and casino — 49.9%
• Erotica — 25.3%
• Other — 5.8%

Bangladesh

• Population: ~173 million
• Channels in the country: 76,817
• Channel subscribers: 205,429,371
• Main languages: Bengali, Chakma, Sylheti

Top channel categories:

• Business — 15.88%
• Betting and casino — 13.21%
• Cryptocurrency — 12.31%
• Tech and apps — 7.65%
• Education — 6.43%

Categories advertised most often on Telegram:

• Cryptocurrency — 26.8%
• Betting and casino — 21.5%
• Business — 12.4%

Ethiopia

• Population: ~138.9 million
• Channels in the country: 67,363
• Channel subscribers: 237,158,825
• Main languages: Amharic, Oromo, Tigrinya

Top channel categories:

• Religion and spirituality — 25.95%
• Education — 11.50%
• Movies — 6.53%
• Tech and apps — 6.31%
• Business — 5.51%

Categories advertised most often on Telegram:

• Cryptocurrency — 15.7%
• Betting and casino — 12.4%
• Tech and apps — 10.5%

Morocco · Pakistan · South Africa

There isn’t yet enough statistics on these three markets for a full analysis — the number of channels and ad activity on Telegram is only starting to grow. Still, that’s exactly what makes them interesting for early tests: competition is virtually nonexistent, and bids are minimal. Teams that move in now will get a head start over those who wait for a mature market.

While we were analyzing the May markets, Telegram Ads kept expanding — and just recently new GEOs became available: Ecuador, Bolivia, Uruguay, Paraguay, Algeria, Kenya, Ghana, Tunisia, Oman. There’s no audience volume data yet,

Part 2. CIS Traffic

The media buying community has long been eyeing CIS GEOs as an alternative to the overheated Russian market. There, Telegram isn’t just one messenger among many — it’s the primary platform for news, business, and communication. Competition in Telegram Ads is not yet overheated there, the audience is engaged, and the cost of entry remains low. Below are real results from the first launches in CIS GEOs through eProfit.me accounts.

Kazakhstan

Uzbekistan

Belarus

Kyrgyzstan

Armenia

Azerbaijan

Georgia

Moldova — A New GEO on the Radar

Moldova has just become available in Telegram Ads — the first ad runs are still ahead, but the market can already be tested to stake out a position before competition shows up. The audience is multilingual (Romanian, Russian, English) with a pronounced interest in news and politics.

Targeting capabilities already available:

• Nationwide and city-level ad delivery
• Channel selection by language — Russian and Romanian
• Search-based and bot targeting
• Channel audiences and user interests
• Multiple device types

Auction entry:

• From €0.5 CPM — news and politics
• From €1 CPM — other verticals

With Romanian or Russian-language creative on hand, you can be among the first to enter Moldova and test traffic before the GEO becomes competitive.

“We’ve been working with Telegram Ads in Kazakhstan, Uzbekistan, and Belarus for a long time now and understand the specifics of these markets well. Most international GEOs still have relatively low competition — which lets advertisers get cheaper clicks and subscribers compared to overheated markets. We know which verticals perform best, how to set up targeting, and what budgets to start testing with. Plus, there’s help with moderation and the ability to get refunds, which simply isn’t available in TON accounts.”

Philip Levin, Head of Commercial Operations at eProfit.me

Bottom Line: Where to Get Traffic Right Now

Telegram Ads beyond Russia isn’t a future prospect — it’s already a working tool. International accounts provide access to global markets with CPMs starting at €0.03 and the ability to drive traffic to external landing pages. The CIS offers an engaged audience accustomed to Telegram as its primary information source, with competition that hasn’t heated up yet.

In practice, the cheapest traffic is found in India, Indonesia, and Mexico (CPC as low as €0.01). In CIS GEOs the cost is a bit higher, but competition is minimal, and the audience responds well to financial and educational verticals. Moldova is a new GEO where you can grab a position before competitors show up.

Right now is the optimal moment for testing: markets aren’t overheated yet, giving teams a chance to get in at low rates before competition grows.

How to Get Started

The eProfit.me team helps you:

• Pick the right GEO for your specific niche and budget
• Open an ad account — international or CIS
• Get through moderation and launch your first campaigns
• Get consulting on setup and targeting

You can get in touch with the team and open an account at this link.